PRESS RELEASE – MARCH 2017 from eGAMINGONLINE – Popular Schleswig Holstein Licensed casino DrückGlück.de has begun a major Television campaign aimed at securing ‘’major casino status’’ in the German online casino market.
With an estimated 4 million euro spend in the first 6-8 weeks, the DrückGlück TV campaign will appear on all major TV stations in Germany with every German viewer between the ages of 18-45 seeing the adverts at least 4.2 times each.
Powered by casino software giant SkillOnNet and with over 600 slots including slot providers Merkur , Bally Wulff and Live casino Novoline Extreme , DrückGlück.de was launched with its own unique Television Show running on the Sports1 channel in Germany for over 6 months and has been attributed as being a major factor in the resounding success the online casino brand has since experienced.
Commented Michael Golembo, Sales and Marketing Director SkillOnNet’’ TV is something we always had planned for DrückGlück and now it’s happening. We are taking the Brand from the relatively unusual and unique TV show concept on one channel and continuing the momentum with this massive, full throttle, all out Television campaign that will make DrückGlück a household name in Germany.
The TV commercials promoting desktop and all mobile devices will be seen on the following National channels throughout Germany Pro7, Kabel1, N24, DMAXX, 7MAXX and with more being added as the TV run widens.
Added Golembo.’’ The humorous TV spots filmed in a land based casino setting in the Silver Hall of The German Theater Munich focuses on ‘’Being Lucky’’ and emphasizes the word play in the Brand’s name DrückGlück. It will build on the excellent traction the Brand has already achieved and we anticipate DrückGlück becoming the number one casino in Germany within the next week or two’’